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About Franklin
Powering European
e-commerce.
Our mission is simple: eliminate the manual work in e-commerce finance, until making the right decisions is all that is left. Receipts fetched, books closed, suppliers paid - while you decide where the business goes next.
We are building the tool we wished we had.
Too much of e-commerce finance is still done by hand. Receipts chased across ad platforms. Transactions coded one by one. Sundays lost to month close. None of it makes a single decision better. So we are ending it: Franklin's agents fetch, match and code everything you spend, and the books close themselves - you just approve.
We ran webshops ourselves, and the card was only the start. Bill Pay, an open API and an MCP are next: one platform where all of your money lives. Today 350+ businesses run on Franklin, and we take pride in supporting some of Europe's most ambitious e-commerce founders and operators. If you are building one, come build with us.
Our promise to you
I have done the books at night myself. Five minutes to midnight, four ad platforms open, a stack of paper receipts I had been avoiding since Tuesday. Googling "which VAT code is Meta Ads" for the third month in a row. Nobody starts a business for that. This is why we built Franklin: every month, a little more of that work leaves your desk and never comes back. And if we ever fall short, write me. I will answer.
Nikolaj Bomann Mertz
CEO & Co-founder, Franklin
The team
The people behind Franklin.
We're a team of 24 franksters with a passion for e-commerce, tech and bookkeeping.
Our name
Known for his intellect and pioneering spirit, Benjamin Franklin was not only a Founding Father, but an inventor, philosopher and businessman, who ran his own print shop and kept his own books. The original operator. He is also the face of the $100 bill - and the principles credited to him line up neatly with what we are trying to build.
"Lost time can never be found again."
"A penny saved is a penny earned."
Benjamin Franklin
Our mission is rooted in the same two principles: save our customers time, and give them their money back. 10+ hours a month, and 0.5% on everything they spend.
MILESTONES
From pitch to product.
Our story thus far. Have a look.
PRESS
Franklin in the press.
Fintech company raises money in quick investment round
Entrepreneurs launch payment solutions targeted at marketing
Can Denmark become a leading fintech nation?
"We chose the name Franklin as a symbol of trust and financial wisdom"
Danish fintech startup Franklin goes live with first payment cards
Danish fintech startup partners with NIUM to revolutionize financial services
Franklin builds payment solution to help e-commerce businesses
Danish start-up Franklin launches Visa cards for e-commerce merchants
